An investment in knowledge pays the best dividends.

– Benjamin Franklin

Build internal capability through tailored marketing workshops & training

We know how important it is to get everyone on the same page and ensure the team have capability to move forward successfully. Whether it’s a workshop to surface internal knowledge and drive strategy, or a custom training session to build the team’s capability – we’ve got you covered.


We’ve sat in enough boardrooms to know that business challenges can only be solved when there is alignment. This isn’t always easy to achieve – but it’s where our robust facilitation processes and workshops make a difference right from the start.

We bring people together to uncover the answers that simmer below the surface of their everyday activities. Whether it takes two hours or a two-day session, we guarantee you’ll all leave with clarity and purpose.

Inhouse Training

Skills shortages are a real concern for organisations today. Building internal capability has never been more important to the success of your marketing.

Our training sessions are customised for your team’s skill level and needs. We design a program informed by years of hands-on experience, filled with practical activities to ensure your team walks away with skills, perspective and strategies that transcend the training room and deliver immediate return.

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TSM ran a bespoke digital marketing course for the ANZ SAP team and was great in tailoring the training to suit our needs and providing the right information to improve our skill base.

Rushenka Perera, Head of Marketing ANZ

Our workshops and training programs can be customised across a range of topics.

  • Content Strategy & Content Marketing
  • Audience Segmentation, Personas and Key Messaging
  • Customer Journey Mapping
  • Account Based Marketing (ABM)
  • Digital Marketing & Social Media
  • Brand Value & Proposition Definition
  • Sales & Marketing Alignment

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TSM’s Content Marketing Strategy workshop was perfectly pitched for our group of various brand marketers, all at different stages in their content creation journey. There were useful tools to help decide what your brand storytelling should include, as well as engaging and relatable examples. How to harness creative resources into an organised, ongoing – and measurable – plan is the toughest part for many brands, and Janine shared practical formats to do that.

Andy Ford, Senior Marketing Manager

Ready to challenge your thinking? Ask us about our workshops and training.